Delightful identity & packaging design for Batchwell’s bold younger sibling.

South have been working with the Batchwell crew on this project for over 4 years. We were stoked to partner with the incredible Jean Jullien to add delightful illustrated moments to the brand which produce a fun and witty attitude. The trio of flavours have been carefully crafted to establish Blume as the slightly naughty cousin of Batchwell.